Company Overview

Founded in 1991, MarketBridge (formerly Oxford Associates) is a management consulting firm that helps Fortune 500 companies design and implement go-to-market strategies. Go-to-market strategies address the way companies integrate and use sales and marketing resources to reach their chosen markets. The company also provides market research, channel strategies, and performance-management services to its clients. The company lists more than 50 Fortune 500 firms among its clients and puts out publications on various sales- and marketing-related issues.