Advice
How to Establish Your Brand
Here are a few strategies to help you to figure out the definition of your brand
Boiling Down Your Online Bio
Setting a word limit as you craft a personal bio or a summary for your LinkedIn page will help you focus on the qualities and experience that really capture who you are.
Advice
Extinguish your Thirst: A Brewery Tale
Hook & Ladder, a brewery started by Rich Fleischer, delivers a dose of the warm-and-fuzzies
Advice
Fashion Forward: Creating the Ideal Men's Shirt
Zachary Prell left behind the fast-moving world of startups to launch his own business making high-end shirts tailor-made for athletically built urban professionals
Advice
The Event Planning Guru
Marley Majcher decided to transform her Pasadena catering business into a one-stop-shop event planning service for high rollers
Advice
Show Your Stripes
Peter Shankman, CEO of the New York-based PR firm The Geek Factory, tells the importance on knowing your stuff on the job
Advice
Greedy For Green
We talk to hairdresser-turned-entrepreneur Horst Rechelbacher, founder of Aveda, about how to do well and do good at the same time
Insider Guides
Brand Thyself!
The job market is as crowded as the supermarket shelves. With an overwhelming number of options for employers to choose from, it's easy to be overlooked. But a strong personal brand can help you rise above the cookie-cutter competition. By consistently emphasizing the value you offer an employer and what...